26 January 2015, Euronews started to show a new program about Tashkent city. The program is telling about city’s role on the Great Silk Road, architectural monuments and cultural life.
TV viewers can get to know the city, its unique medieval and modern monuments. They are complex Khast-Imam, madrasah Kukeldash, orient bazaar Chorsu, mausoleum Kaffal-al-Shashi, main square Mustakillik, memorial complex of Courage and others.
The program also shows everyday life of citizens, traditions and customs in details. No doubt it’ll arouse interest of travellers, who hasn’t decided where to go for the holidays yet.
The advertising campaign is the next stage of promoting Uzbekistan to world touristic market. And the main target is European countries.
We would remind thatEuronews is leading TV channel transmitting cultural, scientific and news programs for twenty-four-hours on 13 languages. European tour operators note that it’s large-scale campaign that will attract many tourists to Uzbekistan.
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